TomTom launched a whole new range of fitness wearables in India on Wednesday with the launch of TomTom Touch fitness tracker, Adventure watch and Spark 3 Watch. This is not all because they have added a new division in India called TomTom Sports that includes all the fitness products manufactured by the company.
Highlights about TomTom Touch Fitness Tracker
The product is designed in a way that it is able to detect total percentage of body fat and muscle mass of body. The measurement is accurate and helps one in getting better insight about one’s level of fitness. It is designed in a way that it can be worn 24/7 to constantly keep a track of one’s fitness level, track number of steps, heart rate, amount of calories burnt etc. On the launch of the fitness tracker the company said in a press release – “The launch of TomTom fitness tracker now makes BCA (Body Composition Analysis) more accessible to a broader audience.” The fitness tracker is splash-proof and with help of TomTom MySports companion app the user can also share their fitness related stats with friends via smartphones.
TomTom Spark 3 and TomTom Adventure Fitness Tracker
Both the fitness wearable are water-proof and can be worn 24/7 to track various activities related to fitness. The wearable helps in tracking activities like steps, heart rate and sleep. They also come with GPS that is in-built and hence one can also keep track of the routes. TomTom Spark 3 is more centric to exploring routes with GPS and compass service while TomTom Adventure is to track outdoor activities like hiking, trail, skiing etc. They can be worn while swimming also as they are water-proof.
Conclusion
“India has the third most obese population in the world. Now with this innovation, we’re making technology more accessible to everyone. So will our focus on fitter India.” – was said by country manager of TomTom India Hitesh Ahuja on the launch. The TomTom Adventure is launched at Rs 25,999 and will be available from mid-December via e-commerce sites. TomTom Spark 3 is launched in four variants namely – Spark 3 at Rs 13,999, Spark 3 Cardio at Rs 17,999, Spark 3 Music at Rs 21,999 and Spark 3 Cardio & Music at Rs 21,999 and will be available online. TomTom Touch Fitness Tracker is available on Amazon at Rs 13,999.